BOOST YOUR DEALERSHIP SALES

The car-buying process for a consumer starts online. According to a Google study:

• 95%of vehicle buyers use digital as a source of information. Twice as many start their research online versus at a dealer.
• While sales today start online, more than 95% of purchases still happen at the dealership.

A survey conducted by COX states that customers who used digital tools early in the car search were more confident about the price and more satisfied with the buying experience.

An example of a digital tool is the Test Drive. The time spent watching Test Drive videos on YouTube has grown by more than 65% in the past two years. As a result, car buyers gather more information online before getting in touch with a dealer.

WHAT ARE THE BENEFITS OF A VIRTUAL TOUR FOR CAR DEALERSHIPS?

• Increases customers’ confidence in the price and overall satisfaction with the buying experience.
• Increases sales: buyers spend more time online, and offering a virtual tour of the dealership and vehicles is an excellent way for people to purchase a car from the comfort of home. Allow the customer to explore the vehicle’s features.
• Convenience: the buyer can explore the offer at any time and is not limited to the shop opening hours. Expand your reach into the world and open your showroom 24 hours a day, seven days a week.
• Interactivity: young buyers have different expectations than current car buyers. They are interested in the experience as much as in the product itself.

THE ONLINE EXPERIENCE WITH A VIRTUAL TOUR

The TAG feature enables you to embed content and links within the virtual tour. By inserting a demo of the car, potential buyers will engage and discover your product.

The online experience becomes more 360° than ever: with custom icons, you can link shoppers to consumer reports and buying guides, show new and used inventory, and as well the services your offer.

Browse one of our virtual tours created for a Lamborghini dealer:

Allow any potential customer to research their next vehicle, eliminating the stress of physically visiting the dealership by providing information that will build trust in your company.

Contact us to create your virtual tour!